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    Follow our experts' advice!

    What makeup to choose according to your profile?

  • Priority: Feeling beautiful


    Whatever your hair, skin, or eye color, the important thing when applying makeup is to feel beautiful and highlight the features you prefer on your face.
    Opt for healthy products with organic and natural ingredients to avoid clogging your pores, irritating, and damaging your skin.
    As a reminder, all our products are certified COSMOS ORGANIC by Ecocert and Cosmebio, and are vegan and cruelty-free.

    Step 1: Prepping your skin before makeup

    Cleanse your skin thoroughly and moisturize it before moving on to the makeup step. To do this, opt for a gentle yet deep cleansing that will keep your skin looking beautiful throughout the day.

    After cleansing your skin, remember to hydrate it deeply with our Hydrating Face Cream.

    Once rinsed, patted dry, and moisturized, your skin is ready for makeup.

    3701399700188-Ma crème visage BIO - Hydratante & Lumière - Charlotte Bio Image
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    Step 2: A simple, effective & quick routine

    Start with your complexion by concealing your imperfections and dark circles with our Care Concealer available in 6 shades, as well as your redness with our Organic Green Anti-Redness Concealer. Then, unify your complexion with our BB Cream or our CC Cream. The BB Cream will be ideal for combination to oily skin, and the CC Cream will be suitable for dry to normal skin. You can warm up your complexion with a Pigmented Blush or an Organic Bronzer, or opt for an illuminated complexion with our Natural Iridescent HighlighterOnce your complexion is perfectly made up, intensify your gaze with our Natural Volume Boost Mascara.

    Tip n°1 :

    Determine your eye shape

    Round eyes? keyboard_arrow_down
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    Round eyes need to be thinned, lengthened, and uplifted. How do you do it? Apply the lightest eyeshadow from your palette to the corner of your eye to extend and blend the colors for a beautiful gradient.

    Are the eyes quite small? keyboard_arrow_down
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    Expand your eyes with light to medium-toned eyeshadows. Opt for pencils or eyeliners to lengthen your gaze. Whether black or colored, we offer more than a dozen styles!

    Close-set eyes? keyboard_arrow_down
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    Space them out visually with a light eyeshadow in the inner corner of the eye and a dark eyeshadow in the outer corner.

    Are your eyes sunken? keyboard_arrow_down
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    For deep-set eyes , it is recommended to apply a light-colored eyeshadow to the mobile eyelid and not to overdo the mascara.

    Almond-shaped eyes? keyboard_arrow_down
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    Do you have almond-shaped eyes? Lucky you! It's one of the easiest shapes to enhance. To make them stand out, simply apply a light color over the entire mobile eyelid up to the eyebrow. Then, all you have to do is choose your favorite color to highlight your doe eyes!

    Eyes on the larger side? keyboard_arrow_down
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    Conversely, to highlight large eyes, it's best to avoid light eyeshadows and opt for medium or dark colors applied in a gradient. It's also best to avoid pencil or eyeliner to keep the gaze light.

    Eyes spaced wide apart? keyboard_arrow_down
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    On the contrary, to bring wide-set eyes together, apply a darker eyeshadow to the entire eyelid and a line of colored pencil or eyeliner to the inner corner of the eye.

    Tip N°2: What eyeshadow color for my eyes?

    Regarding natural eyeshadows, the choice of colors depends mostly on your preferences as well as the desired effect.
    At Charlotte Bio, discover 6 certified organic and natural palettes, composed of 4 intensely pigmented and complementary colored eyeshadows for amazing make-up looks, and 2 palettes composed of 6 eyeshadows!
    Coppery colors, intense shimmers, rosy or darker shades for a more intense effect, discover the colors that best match your eye color.

    > The Nude Brun and Vegetal palettes are composed of matte, satin, and metallic eyeshadows in copper, brown, green, and gold tones. These shades are perfect for brown and black eyes: they highlight the gaze with warm and shimmery tones.

    > The Girly palette and its 4 rather light and rosy eyeshadows are suitable for a light and soft eye make-up. This palette is ideal when you are starting with make-up or if you want to highlight your eyes without overdoing it. It is perfect for green eyes as pink and green are complementary colors. Generally, these shades are quite neutral and can suit all eye colors.

    > The SilverSmokey palette is more intense and suitable for all eye colors. It is composed of 4 complementary eyeshadows to achieve a complete intense make-up look. Thanks to its smoky black and iridescent gray, highlight your eyes, regardless of their color.

    > The Luxury palette smells of spring. Composed of colorful eyeshadows ranging from burgundy to violet to pink, they will perfectly enhance your dark eyes. A little tip: apply the lightest eyeshadow in the crease of your eye to brighten your gaze.

    > Finally, the Nude Rose palette is the perfect palette to highlight your light eyes. 4 iridescent eyeshadows with intense pigmentation for a structured look and enhanced eyes.

    Tip n°3: How to do my makeup based on my hair color?

    Blonde Hair keyboard_arrow_down
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    Blonde hair is a soft hair color. It is therefore necessary that your makeup is the same. Even out your complexion with a sheer BB Cream or CC Cream for a natural skin effect, and enhance your complexion with a blush, coral will be perfect. For the eyes, prefer warm tones, in coppery and golden shades thanks to the Nude Brun palette. Your eyelashes tend to be quite thin and light: the Volume Boost Natural mascara is made for you.

    For lipsticks, opt for nude, pastel and shimmering colors for a soft effect, vintage rose or coral. Do you want a bold makeup look? Go for the matte lipstick Coquelicot to highlight your smile, it will suit you perfectly.

    Dark Hair keyboard_arrow_down
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    Brown or black hair: your hair has an intense color. Highlight your complexion with colorful blushes: Bois de Rose or Rose Corail. Warm up your complexion with Natural Bronzer. Apply it starting from the top of the temples, then in the hollow of the cheeks, and finish at the jawline. Guaranteed healthy glow effect.

    Add a touch of pep to your eyes with vibrant colors like the iridescent pink from the Luxury palette. Smokey Eyes suits you particularly well. Intensify your gaze with an Eyeliner pencil or a black or brown Eyeliner. Enlarge it with Natural Volume Boost Mascara to fan out each of your lashes. For the mouth, red suits you best. The classic Poppy Red or darker shades like Fig will enhance your smile with these intense hues. Our lipsticks are made with jojoba oil and apricot kernel oil to nourish and hydrate your lips all day long. Are you looking for naturalness and shine, without neglecting comfort and hydration? Fall for our lip oil Raspberry Silk or Crush Red.

    Red Hair keyboard_arrow_down
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    Do you have red hair, fair skin, and tend to blush as soon as the sun peeks out? Here are our makeup tips for redheads. Once your complexion is evened out with BB or CC Cream, warm up your skin tone with a Golden Highlighter and/or a Coral Pink Blush, depending on the desired effect, this will bring out the beautiful color of your hair. Draw attention to your lips with bright and colorful shades like Rosy Red or Girly Pink. For your eyes, opt for more neutral shades like champagne, beige, browns, or taupe, found in the Nude Brown and Nude Pink palettes. Intensify your gaze with a line of kohl eyeliner along the lash line. The finishing touch is the Natural Volume Boost Mascara, its intelligent brush and clean formula will fan out your lashes.

    Tip n°4: Make-up based on your skin tone

    I have fair skin, how should I do my makeup? keyboard_arrow_down
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    Do you have fair skin and tend to blush in the sun? Even out your complexion with an organic BB Cream or CC Cream. Once that's done, color your cheekbones with a Coral Pink Blush. A fresh and natural look is guaranteed. For your eyes, opt for iridescent eyeshadows in intense colors. Choose from our wide selection of 4 organic and pigmented Eyeshadow Palettes to enhance your eyes. For mascara, thicken your eyelashes with the round brush of the Natural Volume Boost Mascara. For your lips, opt for nude or color depending on the desired effect. Choose a Rosy Red Lipstick, a Natural Glow lip oil for a natural effect, or a matte lipstick in Royal Red or Poppy. Shades that are too dark are not suitable for you and tend to harden your face.

    Dark Hair keyboard_arrow_down
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    Brown or black hair, your hair has an intense color. Highlight your complexion with colored blushes: Rosewood or Coral Pink. Warm up your complexion with the natural Bronzer. Apply it starting from the top of the temples, then passing into the hollow of the cheeks, and finishing at the jawline. Guaranteed healthy glow effect.

    Add a touch of pep to your eyes with vibrant colors like the iridescent pink from the Luxury palette. Smokey Eyes suits you particularly well. Intensify your gaze with an Eyeliner pencil or a black or brown Eyeliner. Enlarge it with the Natural Volume Boost Mascara to fan out each of your lashes. For the mouth, red suits you best. The classic Poppy Red or darker shades like Fig your smile will be enhanced with these intense shades. Our lipsticks are made with jojoba oil and apricot kernel oil to nourish and moisturize your lips throughout the day. Are you looking for naturalness and shine, without compromising comfort and hydration? Fall for our lip oil Raspberry Silk or Crush Red.

    What makeup for medium to dark skin?  keyboard_arrow_down
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    Your skin is medium-toned, neither porcelain nor coffee, and doesn't get sun-damaged. Therefore, you can choose from BB creams and CC creams for medium skin to enhance your complexion. Add color to your complexion with the Rosewood or Coral Rose Blushes that suit you particularly well. Smile then apply it with a brush to the apples of your cheeks. To contour your face, opt for the organic pigmented Bronzer. For your eyes, make them stand out with bright colors like copper and rosy, which you can find in the Nude Rose and Nude Brown palettes. Draw a light line of eyeliner along your lash line to accentuate your gaze, in addition to the Natural Volume Boost Mascara to fan out your lashes while nourishing them with its enriched formula. For your lips, discover our purple organic Jumbo Pencil for an intense effect without sacrificing comfort. Do you prefer the Lipstick and Lip Oil format that slips into your purse? The Poppy and Crush Red will suit you wonderfully.