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    FOLLOW OUR EXPERT ADVICE

    What are the different organic cosmetic labels?

  • After reading this guide, you will know:


    - The benefits of consuming natural, organic, vegan and cruelty-free products

    - What these popular terms really mean

    - Recognizing reliable labels

    What's the difference between conventional and organic makeup?

    The difference between an organic cosmetic and a conventional cosmetic lies in its composition. While they largely resemble each other, they do not use the same ingredients. Here are some concrete examples to illustrate their differences:

    In the aqueous phase, conventional cosmetics use plain water, whereas organic cosmetics often use hydrolats (floral waters) to add their benefits to the final product. The fragrances of conventional cosmetics are often artificial substances with an unclear composition, whereas organic cosmetics use natural fragrance materials (essential oils or similar). In traditional cosmetics, usable ingredients are regulated by European regulation N°1223/2009 (which tolerates ingredients disliked by consumers), while organic cosmetics formulate their products taking into account the blacklisted ingredients of the labels.

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    Organic substitutes VS conventional

    • Organic formulas

      Aqueous phase: water, vegetable glycerine, floral waters (rose, cornflower...)

      Fatty phase: fatty acids, vegetable oils (jojoba, argan...)

      Active ingredients: natural origin (plant extracts, vitamins...)

      Emulsifier: natural origin (oat, wheat extracts...)

      Gelling agent: natural origin

      Preservatives: restrictive list of authorised ingredients

      Fragrances: natural origin

      Colorants: natural origin

    • Non-organic formulas

      Aqueous phase: water, petrochemical-derived glycerine...

      Oily phase: fatty acids, mineral oils, silicones, vegetable oils...

      Actives: petrochemical or natural origin

      Emulsifier: petrochemical or natural origin

      Gelling agent: petrochemical-derived polymers

      Preservatives: paraben, phenoxyethanol...

      Fragrances: petrochemical origin

      Colorants: petrochemical origin

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    What is organic and natural makeup?

    Let's start decrypting!

    An organic cosmetic product is made from natural ingredients sourced from organic farming. It allows you to apply makeup gently, without damaging your skin or the planet. Contrary to popular belief, choosing organic cosmetics does not require extensive knowledge in this area. Likewise, you can take it step by step; no one is forcing you to immediately adopt a 100% green and organic routine. Choosing organic products is the assurance of applying healthy and respectful formulas to your face, a sensitive part of the body, particularly prone to aggression.

    The promise of organic makeup is to offer makeup that is just as effective as conventional makeup thanks to ingredients found in nature: minerals, dried flowers, floral waters , etc., all while limiting their transformation as much as possible and using gentle processes during manufacturing.

    Applying conventional petrochemical-based makeup to your skin daily can cause damage both in the short and long term: do you tend to have oily skin, blackheads, and blemishes? Does your skin react badly when you apply your cosmetics? This is surely a sign that the products you are using are not right for you. Drying, aggressive products, harmful, irritating, and clogging agents ... all of this is banned from organic cosmetics, which uses natural ingredients to offer you quality products, adapted to your needs for beautiful skin, for a long time. Enough to feel good and beautiful thanks to natural ingredients.

    How to recognize an organic cosmetic formula?


    An organic cosmetic product must comply with many standards, particularly in terms of formulation. Do you want to buy organic makeup but are lost among the many offers on the market? Don't be fooled by the greenwashing trend. Greenwashing is a process of promoting ecological arguments to create an eco-responsible image, when the reality of the facts does not sufficiently correspond to the reality.

    Moreover, today, the offer of so-called "organic" products is very wide, and it is difficult to find your way around and find the products that really suit you. Do you want to see more clearly?

    It's simple: to ensure that a product is "certified organic", you have to rely on the two main independent certifications and labels recognized for their quality.

    To guarantee you total transparency, independent organizations issue organic certifications. The two organizations recognized in France for years are Ecocert and Cosmebio. They are a guarantee of reliability, traceability and quality of the ingredients and processes used.

    Organic labels

    COSMEBIO keyboard_arrow_down
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    🍃 Cosmebio is a label based on demanding specifications, an additional guarantee, technical and ethical. Each year, an independent certifier carries out a control to verify product compliance. This ensures that a product certified Cosmos Organic also meets a charter of ethical values. To be considered a true organic cosmetic, a product must meet many conditions regarding ingredients, packaging, social commitments, and responsible communication.

    Cosmos Organic Cosmebio certification ensures that:

    - Of the total product, petrochemical origin is limited (list of authorized ingredients with maximum dosage), which ultimately means at least 95% naturally derived ingredients

    - A minimum of 95% of the ingredients in the formula are natural

    - A minimum of 95% organic ingredients out of all ingredients that can be organic (such as plants, beeswax, milk...)

    - A minimum of 20% organic ingredients in the total product (10% for rinse-off and mineral products - water and minerals considered non-organic as they are not cultivated)

    ECOCERT keyboard_arrow_down
    add remove

    Ecocert is a fully independent organization that issues organic certification, known as COSMOS ORGANIC. The Ecocert brand is the benchmark for organic and ecological labeling, recognized by consumers. This certification is intended for raw material producers, cosmetic product manufacturers, brands, or any player in the "cosmetics" sector. It ensures a formulation based on natural and organic ingredients. A beauty product is certified COSMOS ORGANIC by Ecocert only if:

    - A minimum of 95% of the plant-based ingredients it contains are organic

    - A minimum of 20% of organic ingredients are present in the total formula (10% for rinse-off products).

    This certification provides many additional guarantees regarding the production process and the sourcing of the ingredients used:

    - Production and processing methods that respect the environment and human health

    - The development of the concept of green chemistry

    - Responsible use of natural resources

    - Respect for biodiversity

    - Absence of petrochemical ingredients (excluding authorized preservatives): parabens, phenoxyethanol, synthetic fragrances and colorants, and absence of GMOs

    - Recyclable packaging

    Why only 20% guaranteed organic ingredients?

    Cosmetic products often contain a lot of minerals and water. Naturally very present in living products. Water can represent 50 to 80% of a day cream, and up to 90% for a shampoo. However, water and minerals are not cultivated; they are directly taken from nature, so they cannot be certified organic! :)

    Therefore, the more minerals and water a cosmetic product contains, the lower the proportion of organic ingredients relative to the overall product.

    ➡️ With the Cosmos Organic label, the percentage of certified organic ingredients is set at a minimum of 20% of the overall product. This label guarantees transparency over the entire formula and 95% organic ingredients in the cultivable portion.