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Follow our experts' advice! Which makeup should you choose according to your profile?

Priority : Feel beautiful

Whatever your hair, skin or eye color , the important thing when applying makeup is to feel beautiful and to highlight the parts of your face that you prefer.
Choose healthy products with organic and natural ingredients to avoid clogging your pores, attacking and damaging them.
As a reminder, all of our products are certified COSMOS ORGANIC by Ecocert and Cosmebio , and are vegan and cruelty-free.

Step 1: Prepare your skin before makeup

Cleanse and moisturize your skin thoroughly before applying makeup. To do this, double cleanse your skin to keep it looking beautiful all day long. Apply yournatural Milky Water with a reusable cotton pad to your entire face: enjoy its softness and floral scent. Then, lather your organic detox cleansing jelly over your entire face. After cleansing your skin, remember to deeply moisturize it with our Moisturizing Face Cream .

Once rinsed, patted dry and moisturized, your skin is ready for makeup.

Step 2: A simple, effective & quick routine

Start with your complexion by camouflaging your imperfections and dark circles using our Concealer available in 6 shades, as well as your redness thanks to our organic green Anti-redness . Then, even out your complexion with our BB Cream or our CC Cream . The BB Cream will be ideal for combination to oily skin and the CC Cream will be suitable for dry to normal skin. You can warm up your complexion with a pigmented Blush or an organic Bronzer , or opt for an illuminated complexion with our natural iridescent Highlighter . Once your complexion is perfectly made up, intensify your look with our Natural Volume Boost Mascara.

Tip #1: Define your eye shape

Round eyes need to be slimmed, elongated, and tilted upward. How do you do this? Apply the lightest shade in your palette to the corner of your eye to stretch it out, and blend the colors together for a beautiful gradient.

Expand your eyes with light to medium-toned eyeshadows. Opt for pencils or eyeliners to lengthen your gaze. Whether black or colored, we offer more than a dozen styles!

Space them out visually with a light eyeshadow in the inner corner of the eye and a dark eyeshadow in the outer corner.

For deep-set eyes , it is recommended to apply a light-colored eyeshadow to the mobile eyelid and not to overdo the mascara.

Do you have almond-shaped eyes ? Lucky you! They're one of the easiest shapes to enhance. To make them look their best, simply apply a light color to your entire eyelid, all the way up to your eyebrow. Then, all that's left is to choose your favorite color to highlight your doe eyes!

On the contrary, to highlight large eyes, it is better to avoid light eyeshadows and favor medium or dark colors applied in the form of gradients . It is better to avoid pencil or eyeliner to avoid weighing down the look.

On the contrary, to bring wide-set eyes together, apply a darker eyeshadow to the entire eyelid and a line of colored pencil or eyeliner to the inner corner of the eye.

Tip No. 2: What color eyeshadow suits my eyes?

When it comes to natural eyeshadows, the choice of colors depends mainly on your tastes and the desired effect .
At Charlotte Bio, find 6 certified organic and natural origin palettes , composed of 4 eyeshadows with intense pigmentation and complementary colors for fabulous makeup, and 2 palettes composed of 6 eyeshadows !
Copper colors, intense iridescent tones, pinkish hues, or darker for a more intense effect, discover the colors that best match your eye color.


> The Nude Brun and Vegetal palettes are composed of matte, satin, and metallic eyeshadows in copper, brown, green, and gold tones. These shades are perfect for brown and black eyes : they highlight the eyes with warm, iridescent hues.

> The Girly palette and its 4 rather light and pink eyeshadows correspond to a light and soft eye makeup. This palette is ideal when you are starting out in makeup or if you want to highlight your eyes without overdoing it. It is perfectly suited to green eyes because pink and green are complementary colors. Generally speaking, these shades are quite neutral and can suit any type of look .

> The Silver Smokey palette is more intense and suitable for all eye colors . It is composed of 4 complementary eyeshadows to create a complete intense makeup look. Thanks to its smoky black and iridescent gray, highlight your eyes, no matter the color.

> The Luxury palette smells like spring. Featuring shades ranging from burgundy to purple to pink, they'll perfectly highlight your dark eyes. A little tip: apply the lightest shade to the crease of your eye to brighten your look.

> Finally, the Nude Rose palette is the perfect palette to highlight your light eyes . 4 iridescent eyeshadows with intense pigmentation for a structured look and highlighted eyes.

Tip #3: How do I apply makeup to my hair?

Blonde is a soft hair color. It's therefore important to keep it that way when it comes to makeup. Even out your complexion with a low-coverage BB cream or CC cream for a bare-skin effect, and enhance your complexion with a coral or peachy pink blush . For your eyes, opt for warm, coppery, and golden shades with the Nude Brun or Vegetal palette. If your eyelashes tend to be quite thin and light, the Volume Boost Naturel mascara is for you.

When it comes to lipsticks, opt for nude and pastel colors for a soft effect, such as Éclat Nude or Bois de Rose. Looking for a bold makeup look? Go for the matte Coquelicot lipstick to highlight your smile; it will look great on you.

Whether you have brown or black hair, your hair has an intense color. Highlight your complexion with colored blushes: Rosewood or Coral Pink . Warm up your complexion with a natural bronzer . Apply it starting from the top of the temples, then moving into the hollows of the cheeks, and finishing at the jawline.

Add a touch of pep to your eyes with bright colors like the iridescent pink from the Luxury palette or the green from the Vegetal palette. Smokey Eyes look particularly good on you. Intensify your look with a C- ray kohl or a plum, royal blue or black eyeliner. Enlarge it with the Natural Volume Boost Mascara to fan out each of your lashes. For your lips, red suits you best. The classic Poppy Red or darker shades like Bordeaux or Redcurrant , your smile will be enhanced with these intense shades. Our lipsticks are made with jojoba oil and apricot kernels to nourish and moisturize your lips all day long. Are you looking for shine, without forgetting comfort? Fall for our garnet red lip ink : guaranteed effect!

Do you have red hair , fair skin and a tendency to blush as soon as the sun comes out? Here are our tips for applying makeup when you have red hair. Once your complexion is even with BB or CC Cream, warm up your complexion with a Golden Highlighter or a Peach Pink or Coral Pink Blush depending on the desired effect, this will bring out the pretty color of your hair. Draw attention to your mouth with bright and colorful shades like Rosy Red or Girly Red . For your eyes, choose more neutral shades like champagne, beige, brown or taupe, present in the Nude Brown and Nude Pink palette. Intensify your look with a line of kohl pencil along the lash line . The final touch is the Natural Volume Boost Mascara with its smart brush to fan out your lashes.

Tip #4: Apply makeup according to your skin color

Do you have fair skin and tend to blush in the sun? Even out your complexion with an organic BB Cream or CC Cream . Once this step is done, color your cheekbones with a Coral Pink or Peach Pink Blush. A fresh and natural look is guaranteed. For the eyes, opt for iridescent eyeshadows with intense colors. Choose from our wide selection of 6 organic and pigmented eyeshadow palettes to enhance your eyes. For mascara, thicken your lashes with the round brush of the Natural Volume Boost Mascara. For lips, opt for nude or color depending on the desired effect. Choose a Bois de Rose or Eclat Nude powder lipstick for a natural effect or a Rouge Parfait or Coquelicot matte lipstick . Shades that are too dark do not suit you and tend to harden your face.

For your mixed to black skin, choose one of our 4 shades of Organic Foundation Fluid for black skin, ranging from Caramel to Mocha . Once your complexion is done, focus on light. Illuminate your face with highlighter on the nose, cheekbone and under the eyebrow. If you have rather mixed skin, enhance it with bronzing powder . Dare to have a colorful look thanks to intense, pink and copper shades. The Girly shade will highlight your pretty eyes. Add a line of eyeliner or dark kohl pencil for an intensified look, opt for the Natural Volume Boost Mascara to fan out your lashes without clumps. Then dress your lips with matte lipsticks in intense colors like Redcurrant and Bordeaux that suit you perfectly. Looking for shine? Discover the softness of our Garnet Red Lip Ink.

Your skin is medium, it is neither porcelain nor coffee and does not suffer from the sun. You therefore have the choice among BB Creams and CC Creams for medium skin to beautify your skin. Add color to your complexion with the Rosewood Blush or Coral Pink which suit you particularly well. Sketch a smile then apply it with a brush on the curve of your cheeks. To structure your face, opt for the Organic Pigmented Bronzer . For your eyes, highlight them with bright colors like green, copper, pink, which you can find in the Vegetal, and Nude Rose palettes. Draw a light line of pencil along the lash line to highlight your eyes, in addition to the Natural Volume Boost Mascara to fan out your lashes while nourishing them thanks to its formula enriched with care. For the mouth, discover our Organic Purple Jumbo Pencil for an intense effect without skimping on comfort. Do you prefer the Lipstick format that slips into your handbag? Poppy and Gooseberry will suit you perfectly.